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    Cracker Barrel Logo Change: Controversy & Market Impact

    Cracker Barrel Logo Change: Controversy & Market Impact

    Cracker Barrel's logo redesign, dropping 'Uncle Herschel,' sparked controversy, wiping out $140M in market value. Trump weighed in. DEI initiatives also highlighted.


    Cracker Barrel: Logo Controversy, Profit Drop & Store Closures

    Cracker Barrel: Logo Controversy, Profit Drop & Store Closures

    Cracker Barrel faced backlash over its logo redesign and store revamps, leading to profit drops and store closures. The company reverted to its original logo and plans marketing changes. 14 locations will close by 2026.